A Strong, Independent Viral Marketer

introYou knew this one was coming.

I think a whole bunch of our critics here at PRC.net have been eagerly anticipating an article on this subject – or personality, rather – because they just know I’m undoubtedly going to unleash my far-right rhetoric in a profoundly embarrassing manner, establishing myself as little more than basement-dwelling man-child who’s just mad he hasn’t scored a date in a while. And while I fully acknowledge there will be some people who deem this post the final straw  in a long list of questionable articles, and vow to never visit PRC again, I can assure you there’s a legitimate point I’m trying to make here – and it’s not my fault if your inner white knight prevents you from seeing things how they really are.

Let’s get the elephant in the room out of the way; I don’t hold female gamers in particularly high regard. While I’ve had the honor of battling the one and only Monica Clara Brand in many iRacing IndyCar events back when she was still an active user on the service, and looking back on that period of time can say with absolute certainty she’s one of the most enjoyable sim racers I’ve ever driven against, unfortunately her formidable talent and friendly demeanor was an exception to the gamer girl stereotype, not the norm. Between Twitch streamers who blatantly abuse the site’s Terms of Service – whipping their tits out and broadcasting fake dinner dates rather than playing video games – all the way to iRacing team owners having a kid with one of their drivers, and the former host of sim racing’s most popular YouTube show appearing on a Sugar Daddy website, it’s hard for me to not feel as if women are incapable of chilling out and being “one of the guys” in a male-dominated hobby. There’s almost always some sort of intrusive, unnecessary storyline that comes along with them, and it’s very frustrating to deal with if you just want to hang out and play some video games with your buddies.

I’d always like to be proven wrong, as a down-to-earth female presence within the community prevents us from venturing too far off the beaten path and opening up about their secret obsession with Paul Menard erotica, but unfortunately we’ve got another personality to add to the list of women who enter the world of sim racing with an ulterior motive.

02-virtual-rVirtualR.net describes SimRacingGirl as a “promising new sim racing YouTuber” who aims to be an alternative of sorts to personalities such as Shaun Cole and Matt Orr – veteran virtual drivers whom on top of registering a hell of a lot of time within their simulator of choice, also manage popular YouTube channels that focus on both hardware reviews, as well as in-game commentary. As a presenter and a budding personality, she’s honestly not bad. The soft-spoken Dutch hobbyist known simply as Sinem to her friends takes a very traditional approach to her presentations, combining the delivery and tone of an ESL morning news anchor, with outfits that do not detract attention away from the subject at hand in any manner whatsoever – unlike a personality many will undoubtedly draw comparisons to. There will certainly be no yellow dress episodes, online dating discoveries, or secret pregnancies here; just a woman who appears to be as passionate about the hobby as everyone else within the community. And I can’t really knock that.

Of course, the socially stunted among us sim racers are still fawning over her as if they’ve yet to discover the magic of PornHub, but at this point it’s merely an additional supplement of free entertainment that only the strange world of sim racing can provide. I have learned to sit back and laugh at these pathetic comments, knowing they are the precise answers people are looking for when some question why the genre isn’t growing as it should.

03-beta-commentsBut behind the embarrassing comments left by lonely sim racers on her YouTube videos, and reviews of Fanatec hardware that were otherwise uninteresting to me – but seemed to be highly appreciated by a whole bunch of sim racers – I started to become a bit perplexed by what was occurring in front of me. Look, a few months ago, I caught wind of some Instagram account named SimRacingGirl, and joked to the other guys on TeamSpeak that we should get someone like Sev to start a similar account called SimRacingBoy, where he poses with shitty PS3 racing games in UGG boots, aviators, and a leather jacket. Yet with virtually nobody knowing who in the fuck Senim Temur was, it seemed like overnight, she landed on the front page of VirtualR.

Now let me explain why I was caught off guard. This community is small enough as a whole, where if someone starts their own website, or they start writing for a website, or whatever – Will Marsh of SimRacingPaddock, for example – most people know their background, their history, and just generally who they are in the world of sim racing. When Will started SimRacingPaddock, I knew him as a guy who was a long-time iRacer that also did some background work for Inside Sim Racing, and he was one of the many people whom Darin got pissy at and told off. And it’s the same with myself – a lot of you came to PRC because you thought it would be hilarious to read a bunch of elaborate ramblings from the guy who was banned from iRacing. Maybe you liked some of my reviews at RaceDepartment, others may have raced me in private leagues… The point I’m trying to make, is that it’s very rare to start up an operation as a complete nobody, and suddenly receive coverage from major sim racing outlets.

Even rarer, is to just sort of show up in the community completely unannounced, and land endorsement after endorsement from major players in the industry, to the point where your living room is basically full of stuff that most of us have to be on a private mailing list to receive. Bored out of my mind at work, I scrolled through SimRacingGirl’s Facebook fan page, and for a span of about two months, it’s nothing but “look what came in the mail today.”  Brands such as Fanatec, Thrustmaster, and Vesaro all basically shower her with elaborate sim gear the majority of those as new to the genre as her couldn’t possibly afford or even contemplate purchasing, and most established personalities could only dream of receiving for free. It would be completely understandable if she had an audience in the tens or even hundreds of thousands – as Inside Sim Racing managed to achieve during their prime – but we’re looking at someone who was lucky if she got ten likes on an Instagram picture, or more than five comments on a YouTube video. This supposedly warranted many hardware manufacturers literally throwing brand new sim gear at her.

People this new to the scene, with virtually no following and (at the time) four YouTube videos, simply do not receive shipment upon shipment of expensive Fanatec and Vesaro gear. The process of merely acquiring a review copy for an upcoming game is a pain in the ass, and that’s not just from a PRC standpoint, that’s from people who actually run respected outlets who don’t shit on games for making Jimmie Johnson’s car the wrong shade of blue. Personalities this new and relatively unheard of also do not receive lucrative sponsorship opportunities despite an objectively minuscule audience. Call me jealous all you want, this is nothing short of suspicious, and y’all know it.

I think it would be understandable if the name Senim Temur was synonymous with three-time iRacing champion, and she was overcoming her social anxiety by branching out to YouTube videos, but neither myself nor the guys tasked with lurking the various sim racing forums know who the hell she is, and more important why several hardware companies are burying this random girl in top of the line sim gear.

04-spoiledNow I could stop there and let you all take in the sheer absurdity of what you see above – sim gear manufacturers delivering a constant stream of pricey hardware to the apartment of a random YouTuber nobody’s ever heard of – but I can actually take things a step further.

Combing through the several YouTube comments just to see how SimRacingGirl is perceived by the community she’s suddenly found herself at the center of, a few odd users suggest for her to enter the world of PC sim racing, as in her earlier videos she’s strictly a PlayStation 4 owner, with titles such as Project CARS, Assetto Corsa, and F1 2016 powering her hobby. Despite virtually no audience, no ad revenue coming in through her YouTube videos (it’s one dollar per thousand views), and barely any real following to speak of whatsoever aside from numerous high profile endorsements from reputable hardware brands, she suddenly acquires a top-of-the-line gaming PC to boot. Again, nobody really knows who this girl is, and at the time her YouTube channel hadn’t exactly taken off by any means, but she’s able to land several major sponsorship deals in a row, and swims in expensive sim gear that’s quite frankly beyond comprehension for someone this new to the hobby.

05-we-pc-gamer-nowAll of this is of course a total coincidence; acquiring sponsorship upon sponsorship for your quirky, unknown sim racing YouTube channel is perfectly normal in this hobby, and everyone from Joe Nathan and Will Marsh to Empty Box and GTSpeedster have entire spare bedrooms full of unused, pristine sim gear that retails for hundreds upon hundreds of dollars. This is just par for the course in sim racing, it’s the reason everyone starts a YouTube channel with videos of their shitty third split iRacing races, and not suspicious in the slightest.

Or it’s a very elaborate viral marketing scheme, and someone did a relatively poor job of covering their tracks.

vsYou don’t need to be any sort of part-time detective to figure out where this is heading. Upon heading to the official Vesaro YouTube page – a company who specializes in constructing unique high quality consumer or commercial simulation rigs, as defined by the customer – you can see SimRacingGirl sporting a Vesaro shirt and acting as a booth professional for the company; the sim racing equivalent of the models you see at car shows paid to supervise the product and regurgitate facts you can probably read yourself from the specifications sheet. In the video, they try and make her out to be this up-and-coming YouTube personality, but let’s be real here – if 500 views on a video of you playing Assetto Corsa qualifies you as a YouTube personality, I’m motherfucking Anderson Cooper. This girl is employed by Vesaro.

For those who aren’t familiar with the name, Vesaro is a sim racing brand which allows you to visit their website and build your own cockpit from a list of preset designs and pieces of hardware – such as wheels and pedals – before bundling everything together and shipping it to you in one package. Their prices are astronomical, and they have no explicit ties to one company or another, so you can just as easily request them to ship you a Logitech wheel with your Vesaro rig, as you can with a wheel from Fanatec. They are, effectively, a middle man of sorts, tremendously jacking up the cost of building a sim rig by several hundred euros. Their pricier designs are simply insane, with an advanced level option coming in at over five thousand euros.

06-reviewTheir newest venture, based on my assumptions from the information I’ve been able to display above, is to take some sim racer’s girlfriend or wife, shower the couple with boxes upon boxes of pricey sim hardware, place her in front of a video camera, instruct her to record positive reviews of products from companies Vesaro is partnered with while basically regurgitating the product specifications, and pass off this blatant exercise in viral marketing by pretending she’s some sort of sim racing YouTube personality – using the whole minority figure in sim racing angle to keep the masses reluctant to ask questions due to the pretty face on screen. Capping off the long list of hilarious potential FTC violations is the fact that her newest review is of a product that has been on store shelves for four goddam yearsthe Fanatec Formula Wheel rim – which demonstrates that she probably isn’t even aware herself that this wheel has already been evaluated many times over. Combined with the sudden abundance of top tier sim racing equipment appearing in her pad, VirtualR’s insistence on promoting her content despite practically no tangible following, and the complete lack of anybody within the scene knowing who in the hell this girl is to begin with, it’s fairly safe to assume Vesaro have been caught in the act.

Now, as much as I’d like to thank the guys at Vesaro for luring the beta sim racers among us out of hiding, and giving them the perfect platform to post a whole shitload of embarrassing comments that demonstrate their complete lack of skills with the ladies, I’m more disappointed in Senim than anyone else.

In a form of entertainment that has already struggled with several prolific women attempting to exploit the scene for their own personal gains rather than “hang with the guys”, and in an extremely niche genre where genuine critical feedback is commonly tainted by sponsorship dollars, it’s extremely dishonest to show up posing as a hardcore member of the community who appears to be acting in the best interests of sim racers, only for it to come out that you’ve been bought and paid for since day one. For a genre that already has a difficult time accepting women due to minority iRacing team owners getting knocked up by their drivers, or hosts of YouTube review shows moonlighting as sugar babies, all this does is legitimize the concerns of people like myself that a lot of female gamers aren’t here to just chill out and play video games.

There is nothing wrong with showing up with a modest rig, and making a few YouTube videos proclaiming your love for what’s otherwise a male-dominated hobby. That’s fine. What’s clearly over the line, however, is partnering with a company mere days after creating your social media accounts clearly intended to capitalize on little more than girl power, and proceeding to upload positive reviews of products from companies your sponsor is partnered with, under the guise of being some quirky new YouTube personality who just happened to discover sim racing, all while your Facebook page is loaded with pictures of you showing off the thousands of dollars in gear that was handed to you. That’s dishonest as fuck.

But there’s a silver lining to all of this, and I think it’s really important to mention it as the article comes to a close: the average sim racer is tired of this shit.

pp

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197 thoughts on “A Strong, Independent Viral Marketer

  1. I’d rather see or read these reviews from this type of “youtube/sim racing personality”, like sim racing girl, inside sim racing, than from someone like emptybox who specializes in gameplay videos with live commentary. I don’t feel like hearing sim racing gear reviews from emptybox or digiprost so rather to be someone else that does other types of videos. And sim racing girl, inside sim racing, shaun cole, and maybe even gamermuscle fits more in this sort of thing.

    But still, I feel some jealousy from James for not being him receiving free shit for reviews. Then it would be totally cool. But I don’t wanna listen or read reviews from James, he’s a known paid shill (brick rigs, race2play, raceroom, racecraft, I remember some website he shilled for was about setups or some sort), then tries to play as “My review is legit, I pointed some flaws, therefore I’m not shilling”.

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      1. First you throw a hissy fit because you didnt get prerelease version of the formula car rfactor 2 released. Now youre bitching about someone getting sponsored gear. Youre a fucking joke with no simulation value.

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          1. You don’t have RF2 installed, or so you claim, because you’re not given any access nor any prerelease versions of anything from either ISI or the new devs. It’s sour grapes. So you bitch about the state of a title you claim you don’t have installed. This is a blatant and obvious attempt to see them placate you with some juicy goodies, as they do with other bloggers. Every tom, dick and harry got a prerelease version of the USF2000, including me. Every two bit Youtuber gets freebies from devs and hardware companies, including me. You’re just not seen as having any simulation value. You’re the gutter of sim racing opinion and discussion.

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            1. You are seriously trying to claim a guy who primarily loves stock cars and gt3 sports car racing is mad at studio 397 for not giving him beta access to an amateur formula car, and citing this as proof I have a vendetta against rf2. Go home cleon, youre drunk.

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              1. It’s the access you crave. The car is not relevant. Your simulation value is negative. Every dev knows this. You’re the leper of sim racing and this annoys you beyond belief.

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                1. Projection:

                  Psychological projection is a theory in psychology in which humans defend themselves against their own unconscious impulses or qualities (both positive and negative) by denying their existence in themselves while attributing them to others.

                  Congrats, you just walked right out of a Wikipedia entry.

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  2. Blame whoever is paying her to do this, as well as those idiots from the youtube comments who make viral marketing schemes like this possible in the first place.

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  3. If this was a community majorly made of women and a good looking man appeared, some comments would be addressed about his physical appearence and typical opposite gender comments. But this is normal because that man would be an outsider, an element completely different to the norm.
    Is the same in a game where mostly teens/adults play it and a kid comes on the mic with a squeeky voice.

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  4. Honestly I was kinda suspicious from when her account appeared on AC forums, it’s just such a generic viral-marketing-friendly name.

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  5. whotf is sim racing Indian??..James u should make utube alt Sim Racing Canuckistan..and maybe just maybe simracinggirl might repy your comments..

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  6. Really disappointed this girl isn’t for real. Now I feel like a tool for having left an encouraging comment on one of her video. This is simply product placement, and yet more evidence that you have to be really circumspect with regard to YouTube reviewers in general.

    There needs to be an aggressive FTC presence on YouTube. Fine one or two of these shills (and their co-conspirators) a couple million and it would certainly send a message to the rest.

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  7. Hmm. I guess it depends on how hard she pushes certain bullshit. The Slow Mo Guys got started because Gavin worked at the camera rental place and took it home occasionally and started filming bullshit with it. So, being that she’s an employee and they give her shit to use doesn’t bother me, but when it turns into ISR saying that some shitty Thrustmaster wheel is better than the top of the line Fanatec or Accuforce…

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    1. You won’t hear ISR touting anything over the Accuforce now that Darin openly works for SimXperience… ISR now thinks that SimXperience PR stunts and demos are worth “coverage” on their channel. Not that Darin had much journalistic integrity to begin with, but whatever he had is now gone.

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  8. Poor simracers dream ruined. Again. They wanted to jerk off at a girl in her undies behind a controller wheel who is genuinely enjoying circling around the same oval for the hundredth time, yet she’s not even half-naked. Oh, the tragedy…

    Ogonoski, why don’t you undergo a sex change surgery? If they will not bury you under the simracing stuff, at least you will be the only genuine sim racer girl (at least in your imagination).

    “it’s extremely dishonest to show up posing as a hardcore member of the community who appears to be acting in the best interests of sim racers”
    You know, that could be flung back at you…

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  9. Just checked her out. Seriously, Ogonoski, after seeing this only a completely brain dead idiot would contemplate that channel serving any other purposes than being a major product placement sinkhole: ?v=q-j8S2OEF3s

    Apart from missing the disclaimer stating this outright, basically everything there screams it’s an advertisement attempt. I can’t believe you bought that enough to play a detective. You really need to grow up. In the world full of ads being forced down our throats, these ones don’t make any difference. If you don’t like this situation, blame the marketing heavy-hitters running amok.

    You are enjoying your beer money (or possibly more than just that) while running this tabloid, pissing everybody off, the girl enjoys the sponsorship money and an occasional “I’m in love” comment. Do you want one too? Or maybe you want a lot of sim gear to be thrown your way? But you said it yourself that a DFGT is enough. Even though you bought a newer wheel later on… Either way, you are not a girl, so you won’t be as popular. If you find this unfair, well, life in general isn’t.

    Oh, and by the way… Nobody expects you to do something about your hate for women, but you could at least spare us the fits.

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    1. Yet you openly accept these viral marketing and shilling practices being shoved right up your ass. Enjoy spending thousands of dollars on overpriced Vesaro equipment.

      Liked by 2 people

      1. This review is about the fanatec wheel rim…

        Dude.. a commercial about a product or a review of a product are just that, a commercial or review. There’s nothing to accept or decline about. They are to tell people of stuff they want to sell. A commercial is to attract for sales and a review is to explain the product.

        But apparently in this little corner of the internet these people are the devil and doing spells on us with their reviews.

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        1. There is nothing wrong with advertising. What’s wrong is someone pretending to be a normal sim racing personality on YouTube, when actually they are advertising for the company they work for.

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          1. Could you really call that “pretending”? It looks to me like she really got into simming trying to beat her boyfriend’s lap times, then she somehow got scouted by Vesaro. They probably asked to her to get some of their stuff into the frame, she kind of accepted that, then they pushed further to make her a full-on advertiser. She doesn’t even look comfortable in some of the videos while saying the obvious ad lines.

            And thanks to our old chap Ogonoski she will probably start thinking she did some real crime.
            Oh, and by the way, can I take a look at the list of all the idiots whom she managed to sell the trinkets to, please? Seriously, like lashing out at a girl at a cellphone store because she only approached you for selling you one, not because she wanted a date.

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      2. The only thing I enjoy is the looks 🙂 If we can’t do anything about ads, we could at least devise a strategy to turn them to our benefit 🙂
        Still better than James advertising for his “Black Flag”
        Speaking of strategies… It was pretty strategic to remove that ad several days before this article saw the light of the day, James.

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  10. Maple, please take over this blog for once in a while and write something on the actual simulators subject. James’ whining is starting to get old already.

    Liked by 2 people

      1. Which “the very last article”? The interview with him? I wasn’t much interested in reading about him and especially about NASCAR, so I guess I missed something. I would rather read what he had to write on other stuff.
        Did Maple leave this blog? Then I guess it’s finally living up to the promise of being the worst possible source of info on the net. Because, let’s be honest here, you’d only succeed in harassing women and devs out of spite so far. Even though sometimes you do come up with good ideas, but it looks like the activity you enjoy the most is mere gossiping. If this world was all bright and shiny, you’d probably kill yourself out of boredom, eh? But hey, there are girls ruining lives of fellow simracers by pretending being equally as nerdy. This cannot be tolerated! Here comes the simracing jihad! Why don’t you proclaim a war on ads in general? Because you benefit from ads maybe? Then don’t bullshit me. You are doing your thing, she’s doing hers. At least one can enjoy watching her if not for anything else, then for the pretty face alone. Nobody’s forced to buy all the crap she’s “reviewing”.

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        1. The last article prior to this was a 2700 word essay detailing all of the upcoming simulator activity for 2017. You’ve basically came out and admitted you can’t navigate a simple blog.

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          1. I thought you were talking about Maple. If you don’t mind writing 2700 word essays on a daily basis you could as well be a bit more clear on what you mean.

            To be honest, that article is nothing much to write home about. A bit of speculating plus yet another jab at rF2. The last article by you that was indeed quite interesting was the one on My Summer Car. Even though it was pretty much a shilling attempt. But hey, I bought the thing and it’s indeed quite good, and I’m not accusing you of nudging me to buy it (and I didn’t even get to see a pretty face telling me it’s really good).

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              1. Could you make something about the way the articles are presented so as to make it more discernible who the author is then? Maybe a bigger avatar pic or something…

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                1. Edit
                  There is none at all at the moment, so maybe adding one would help. I don’t think I’m the only one mistaking one author for another when the majority of articles here are written by you.

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                  1. It has, but you could as well write it in fine print.
                    If you think it’s nothing to worry about, then fine. Just don’t get too surprised when people mistake someone else’s article for one of yours.

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                    1. The site’s aesthetics is limited to on/off functions for portions of the theme I use. After work I can mess around with it and try enabling avatars.

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                    2. Maybe something for the blog engine devs to consider then. Well, thank you at least for trying. Besides, it’s really handy to have the articles timestamps. Some sites don’t have even those.

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          2. Oh is so cute when he takes what he does so seriously. So you admit you do this to practice your essay writing abilities and not for actual relevant sim racing information and news.
            I’m a good writer, what did you write? Stuff about hero cards. But worship my essay guys, come on.

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      2. Also, the article looks especially hilarious coming from a person who would take advantage of women in need of psychological treatment to his own benefit more than once. Want the woman to be your toy? Expect the same thing in return. It’s just how this world is: nobody gives a damn about other’s feelings. Everybody is just pretending to. Including yourself.

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          1. Me? Defending somebody? That’s even more hilarious 🙂 I’m just trying to open your (and other people) eyes on the problem: everybody is using everybody else. If you can’t live with this, then stop using other people yourself first, then make a community of people where this is not the case. Provided, you’ll be able to find such people…

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            1. Oh God, shut up with this existentialist drivel. It sounds like a sophomore essay and is just chock-full of teenage/emo pathos: “Everyone exists to use everyone else. Oh, the drama…”

              Yeah, great insight from someone who likely wears eyeliner.

              I insist that you post some pics of you cutting yourself while reading poetry, just for consistency’s sake.

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              1. Emo pathos? I tell you “get used to this”. You call it “emo pathos”? Well, of course it’s something obvious, but James seem to not realize it on his own. Talk about teenage/emo pathos… Just re-read the crap he wrote in his “article”, you’ll have enough teenage/emo pathos.
                “Curses! This girl has broken my heart! I thought she was a nerd for real, but she appears to sell stuff!” Seriously… defending this overreacting underachieving post-teenager… Also have a girls-related deep psychological trauma? Never gave it a thought it could be you?

                The funny thing is that you both seem to associate yourselves with men, but… you don’t resemble them? I guess that’s why you are envious of the girl.

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                  1. That’s why I had a good laugh when the birdie over there threw that wording at me. Wearing the pink avatar and stuff… One has to have quite a nerve

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      1. Nope, I’m living the American dream, why should I?
        You sound like you need some freedom. Hang on. The U.S. Marine Corps are on the way!

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        1. You mean the U.S Marines that got assraped by some sandapes in Iraq and Afghanistan?

          Yeah M’urica!

          Fucking fat inbred redneck…

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          1. Beware of what you wish for. They might export their democracy right into your anal captivity just to show you what Freedom really is.

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  11. I disagree. Those pathetic youtube comments represent the ‘average simracer’.

    That’s why this shit works, there’s a wealth of fuckboys

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  12. I’m getting fucking tired of this shit now Austin. You’ve missed multiple major updates to Brick Rigs now without a single bit of coverage here on PRC. I thought this was a sim racing site yet you are continually neglecting what is by your own admission, the most entertaining simulator released last year.

    Liked by 1 person

  13. Ok, after watching some more of her, I got the feeling she might actually enjoy simracing for what it is. Can you blame her for accepting the Vesaro offer or not, it’s up to you. Except, I really wish they’d equally approach those shouting out stuff like “marketing whore”, and I would sure like to see the result 🙂 Of course her gender and attractiveness plays a major role in her obtaining the pieces of gear, but what would you expect? It’s always more pleasurable to watch a cute girl talking about sim stuff than someone like Darin Ganji. So, it makes more sense turning to her for the marketing purposes than to your typical “simracer”.

    Vesaro just happened to discover a nice looking girl that seems to be more or less interested in sim racing, so they simply jumped at the opportunity. If having girls around a shop selling you cellphones and other crap with a smile doesn’t look like a crime to you, this girl is about the same. Besides, did she lie about anything product related yet? I don’t think so. Did she lie about being interested in simracing? Well, she might be pretty much enjoying the hell out of it. Except maybe she doesn’t care a lot about every detail related to racing regulations, but… I don’t give a damn about those either. Furthermore, she stated she wants to bring more girls into this hobby, so… Just let her be and enjoy the show. Or simply ignore her.

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    1. Loudly proclaiming you’re special because you have a vagina, turning laps in AC several seconds off pace with enormous input lag, showing off thousands in gifts handed to you because you’re a woman, and then giving suspiciously glowing reviews of products your sugar daddies are affiliated with, is hardly “enjoying sim racing for what it is.”

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      1. You are sick, dude. What a twisted idea you have of people, no wonder the majority of the articles you posted so far.
        Everyone has defects, I am perfect. Everyone shills, I don’t. People are trying to ruin sim racing, I am not.

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        1. I love how the moment I criticize a female sim racer for being a dishonest shill, people immediately jump to her defense. Were you the guy that asked to marry her, or the guy that wanted a hot lap video in her undies?

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          1. She should be sorry for not being on par with the fast sim racers, clearly we must throw stones at her.
            Where did she say or imply she’s special only for being a woman? Be glad there are new people interested in sim racing, promoting sim racing, partnering with products (bringing investment in sim racing), and the same happens with several sim racing games which partner with investors/sponsors and bring new people in, new producers.
            What have you done? Sunk race2play. Did your duty with raceroom in some articles, posted some pcars2 “leaks”, reviewed brick rigs and my summer car because they gave you free keys and with that took the opportunity to shit on the existing sim racing games.. oh my brick rigs has snow, rain, 24h cycle, the lego cars dismount with damage, has proper drag race. The simulation value must be through the roof.

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              1. Maybe she just didn’t give it a thorough thinking over? She should have asked Matt Orr for an idea 🙂 Alternatively, it was the brand’s idea.

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          2. > I love how the moment I criticize a female sim racer for being
            > a dishonest shill, people immediately jump to her defense.

            James, stop playing the victim card and wallowing in self-pity. Cry me a river…

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        2. You can criticize something/someone even if you’re not perfect yourself. By your lofty standards, no one can say a fucking thing, ever. Is this girl a paid-for shill, or not? That’s what matters.

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              1. Well, if it really is like that, then I guess I have to take some of my words back. I’m all in for the equal amount of justice for everyone 🙂 But you still need to blame the system in general, not lash out at singular people out there. And the whole “she got it all because of the pretty face” argument is just cringe-worthy. It might then turn into something bigger, international and intercontinental, and there might be other “pretty face” points you won’t like yourself in the end.

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                1. Thats why Im having a bit of fun here. For the better part of two years Ive exposed various viral marketers and tactics from around the community. Most of the time people are very receptive to it (google The Gamergate Post pretendracecars or the community assisted review of project cars for examples).

                  Suddenly, I expose a girl, and all hell breaks loose and Im a misogynistic asshole who hates women.

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                  1. But you could put it in a different way. You could just say that people shouldn’t buy into what seems to happen on the screen (even though for me it was blatantly obvious it was one big ad).
                    Yet for some reason you had to put your emotions into this as if she was your girlfriend who cheated on you.
                    The Vesaro guys offered her money for doing the ads, she accepted it. I’m not even sure she gets to keep all the stuff you see in the vids… Those girls at Geneva don’t get to keep the cars after all, or do they?

                    Let’s see the guys offering all that to you and you not accepting any of that, then you might have a voice in this. For now your behavior looks suspicious at best.

                    Like

                    1. Ive refused to return to iRacing, refused a trip to Norway, and refused access to the pCars 2 WMD program. That’s in the past month or so.

                      Like

                    2. You know what? I think it might actually do something good for you. Especially the trip and the handing back of the account. It’s not like you refused some huge cash prize for writing adverts for iR or for SMS anyway. As you are now, you seem rather depressive to me. And you might just had missed the chance(es) to do something about it.

                      You should have at least returned to iR. I personally hate iR for their idiotic renting system (and I’m not an onliner either), but for you it seems like the perfect service. So, I’m afraid you have achieved nothing by refusing it. Apart from gaining some points with the teenagers that frequent this blog. If you want to become a second Stefano, you are on the right track. But I think you really need to shift your attention to the positives in your life. And you probably feel that yourself…

                      Like

                    3. I have an obligation this year to both my car owner & crew chief not to spend time on a simulator that will teach me improper driving techniques – as iRacing would.

                      I refused the Norway trip because you were required to sign a Terms & Conditions release that dictated what you were allowed to say about the game. I don’t roll that way.

                      I refused access to the pCars 2 WMD program because I enjoy the fun of finding information about the game on my own, and most of the WMD members would have been hostile towards me – thus creating a shitty environment that wouldn’t have been fun for anyone.

                      Like

                    4. Ok, ok, but then you probably should stop using any sim at all. Or are you going to surprise me and say that AC is good for teaching you proper techniques?

                      Either way, you seem to be in a need for a distraction. This place is starting to reek of “I hate it all”. Do you seriously think you are helping the community that way? As if nobody else realizes that the sole purpose of every venture these days is to suck us dry of the money. As someone making money off of your fellow simracers, you are in no position to criticize others for the same thing, I’m afraid, however small the proceeds are.

                      Like

      2. Where was she “loudly proclaiming” anything? She’s just a pretty girl who seem to enjoy at least the driving part of the simulated racing. So what if she’s “several seconds off pace”? Can you prove she doesn’t enjoy being behind the wheel? And as long as she does, I can’t see it as a crime that she said ok to some simracing gear company to advertise their stuff. I mean, I hate ads in general, but she’s hardly the worst person doing the advertising. Also, she seem to indeed give her own opinion on some aspects of the products in question.

        Maybe you think people would rather enjoy you doing that? Well, some of course would. There’s a lot of women haters among nerdy peeps. I personally have no problem with what she’s doing as long as she doesn’t outright lie about some or all aspects pertaining to the products.

        I’m more than sure if it was some guy doing that, you wouldn’t be so “triggered” in your own adolescent terminology. If you think it’s all fluffy kittens and pretty flowers for a cute girl like her, think again. The downside is that she has to deal every freaking day with either drooling imbeciles or raging misogynistic assholes like yourself. There’s always positives and negatives to everything. You only focus on the positives and think that what’s going on is “unfair” to you… Let’s see how different your outlook will become if you will have to deal with the same kind of shit she does have to deal with.

        Like

          1. Look, I have better things to do than stalking some random girl on the Internet, ok? I just admit that she indeed is attractive. And that she can do with her life what she wants unless she’s endangering someone else’s life. I personally could care less about getting to know her though. Too lazy for that. Also, if she really is into simracing, she might bore me to death instead 🙂 The last thing I want is a girl telling me about “black flags” and racing on ovals. I’m seriously sick of this crap already enough. Though if she is into just driving fast, then it could be more interesting, but I’m sure she has a ton of other friends already, so no, I’d better pass on such an opportunity.

            Like

              1. You seriously act like some brat in an online shooter game, James. Why most of simracers are like that anyway? Apart maybe from Shawn Cole or whatever the guy’s name was… Speaking of him, he was also shilling for a multitude of products. Bet you are ok with that. ‘Cause “he earned it”. And of course because he’s a male.

                Like

                1. I think the difference is that most YouTubers start off small and, only after they’ve got an audience, do they then cash in and become paid whores.

                  In this case, the person (SRG) seems to reached this milestone right out of the gate.

                  Like

                  1. That makes you envious? Is there a rule she can’t do the ads right out the bat? A lot of people find her attractive, the company also thought it was a good opportunity to use her image to promote their stuff. Just the usual day to day business. Why are you so mad just about her? Because she’s a female? Because she looks nice? Because you hate women in general maybe?

                    Like

                    1. Because our community is already fucked up with paid reviews, and we dont need another person doing the exact same thing – especially in such a blatant fashion.

                      Like

                    2. Stfu dude, you do paid reviews all the time.

                      Why would she buy all this gear and rigs to review? The return from her video views doesn’t make up for it. So of course she needs to be paid or given these stuff for free/borrowed to make a review of them, in case these manufacturers want to promote some of their products this way.

                      Like

                    3. Well, whoever will buy any of that stuff based solely on her appearance deserves such a fate by default. Not to mention he will end up not completely scammed, but with a decent product on his hands. The people with more brain will simply enjoy the show. The others will create a freaking drama on how they deserve the trinkets more than she does. And who’s going to watch you playing with them? There is already enough reviewers as it is… but not every single one of them is a pretty girl. If you don’t like pretty girls, don’t watch the vids. Simple as that.

                      Like

          2. Besides, is there anything/anyone you don’t hate? You’re closing in on your thirties, yet you tend to act like an angsty teenager. Your “simracing” is not the most important thing in the world. Neither is the real racing. A spectacular waste of money and other resources. Get used to the fact it’s just another obscure hobby. No need to make it look like it’s the world’s end or anything. Get a grip, will ya? At least you should be able to, hehe. Or is it not enough downforce?

            Austin has discovered ads… What a dramatic turn of events, pfft.

            Like

          3. You got a thoughtful and written reply/criticism to your article. What do you do? Let me make fun of the guy and divert any attention to what he said.

            Congratulations.

            Like

  14. Thank you James for pointing this out.
    I hadnt seen her site before but now I know.
    She is quite nice but checking a few of her “reviews” out it doesnt sound like she knows a lot about simracing and gears.
    And its quite obvious that if she had not been a nice young female she would never have even come near those different free gadgets.

    ByTheWay: If I want to check some reviews of simracing stuff out I would strongly prefer a reviewer who really knows what he/she is talking about. Not just some nice looking Miss Nobody.

    Like

  15. I remember an account with a female name signed up to a large sim racing website once. The admins had a good look at the account, as it looked like spam….

    The female enjoyed a lot of attention from the dudes. Lots. Private messages, xbox live messages,, public forum flirting, Proper cringy stuff

    Turns out the ‘female’ was a dude going through a sex change. Took less than 10 seconds of googling the username to realise the fact, yet still, the sim racing lads loved a bit of it.

    Like

  16. James, you mix up weird personality deformations with perfectly legit compliants. Don´t do that.

    This article is not anti-women rambling, it´s just spot on. And I´m one of the guys poking you often because of your political views. You don´t need to be a minority hating neo-nazi to spot this crap marketing gimmick, do you?

    Like

      1. I like it how you tend to generalize: “rFactor 2 shills”, “white knights”… If somebody goes against you, you can always think up a fancy name for them, can’t you, Ogonoski? 🙂

        Like

          1. Well, that’s why I didn’t feel like there was a need for me to come up with a nickname in the first place.

            What I meant is that you came up with a very easy solution to win every argument 🙂 You just call a person something, and that automatically makes you right 🙂 Good job! Except I haven’t heard a single acceptable answer from you on the questions I asked. Once you are in a corner, you bust out your tag gun. “You are an rFactor 2 shill! I won!” Grow up, man up… just do something about being this pathetic.

            Like

            1. User A attacks me for slagging off rFactor 2. His entire post history is “reeeee rFactor 2 is DA BEST, you just hate ISI.”

              User B, with an IP from Pakistan and no previous comments on PRC, agrees with him 18 seconds later.

              User C, also with around 38 proRF2, antiPRC comments, jumps to the defense of RF2 as well.

              Like I said, it’s just trends.

              Like

              1. Ok, I’m not trying to say there are NO shills, but calling every single commentator that (or a “white knight”) is not the way to go either, don’t you think?

                If you are implying that the above is all my doing, well… You can think all you want. Just don’t use your speculation for making up a semblance of a proof. It may be a trend in your head, but the reality is different.

                Do you really think only shills can defend rF2? It would be normal to defend DCS, but not rF2? Your only real gripe with it is that it’s a failure as a game. Ok, I accept that. But saying it has inadequate physics, there must be really something wrong with you. Just try driving some nicely done car in it for a while, and you need no shill to tell you anything. You can feel it yourself how good the driving is. So, what’s wrong with me defending this point? Why do you think you can call me a shill? I personally don’t give a rat’s ass if anybody else is buying the sim or not. I’m even fine with being the single owner of it. Just think twice before saying it has bad physics.

                Like

              2. One more thing… While some people like the mentioned more than once by you Empty Box were claiming rFactor 2 was the best sim or nearly so in its earlier years, I would always fire up the demo (or a pirated version, yes), get the feeling that there is something totally wrong with the tires and the rotational inertia, uninstall the thing. I would repeat the cycle almost to the point of giving up on it, but suddenly, a year ago or so ISI did something to it that made it feel better. Then they did a bit more of that, and finally it had become a sim not only worthy of purchase (I’m ok with having only the physics and the FFB), but also the one I enjoyed the most. If this still makes me a shill, then I guess the only non-shill here is you. By your own definition, of course.

                Like

  17. How about Matthew Suchodolski who did some Fanatec pedals review and also appeared on virtualr? Search him up on that website.

    “And its quite obvious that if she had not been a nice young female she would never have even come near those different free gadgets.” – BrunoB

    Now I assume we’re just going to change female with male in that sentence from BrunoB. Matthew used to make iracing videos, had low amount of subscribers and views, and hasn’t posted videos in some months now.

    Where was your article about him, James?

    Like

  18. If this is real, i´ll say she just deserves everything because of being a woman alone.
    You´re far too nerdy and embittered from all the Crap simulation stuff out there to be able to enjoy all that premium simulation gear. She does really give zero fucks about being a good simracer gives a little kiss here and throws in a gentle smile there, so she deserves it in my book. On top we should all immediately jump in to help and throw donations at her to get some serious stuff like a FREX setup and a FORCE DYNAMICS 401 motion sim, otherwise she would only review deluded kidtoys and we can´t allow that to happen.

    Like

  19. Why beta males white knight?

    Beta males are rarely in a position to witness the worst of women.

    Put yourself in the typical beta male’s shoes. He spends a goodly chunk of his horniest years — teens to mid 20s — when holes in watermelons look like acceptable vagina substitutes, pining for ethereal hot chicks who don’t pay him a lick of attention as they swoop by him on a cloud of incandescent purity. He sees them only from afar, where his imagination is free to feverishly fill in the gaps with only the most pleasant assumptions about his dream girls. When the rare communication does occur, she is as nice and kind as a saint to him. He is too smitten to recognize the hint of pity and condescension laced in her polite chat.

    Liked by 2 people

    1. Speaking from the experience? 🙂 You should write an article too. Other beta males might love you to the bits just as much as they adore James.

      Like

  20. Manginas…manginas everywhere.

    This reminds me when Wyoming men let women vote back in 1869 in order to get pussy… Now society is fucked up. The good old and sad, really sad strategy of the cuck.

    If this whole thing doesn’t bring pussy to the average beta sim racer it sure will bring beta bucks to those companies.
    Here’s a tip of advice my fellow beta sim racer:

    https://therationalmale.com/2016/03/03/gamer-girls/

    Know that your condition is curable. Thank me later.

    Liked by 1 person

          1. On that video interview with her it says in the description “Vesaro collaborated with SimRacingGirl for Sim Expo 2016 at the Nürburgring.” So apparently from then on she kept being sponsored by them, maybe for other gaming events, and definitely in her youtube videos (by having on display the vesaro rigs).
            But the fact that she’s reviewing Fanatec gear, how does this make the review dishonest?

            Like

            1. Fanatec is one of Vesaro’s affiliates. When you order a rig from Vesaro and specify your wheel, Fanatec are one of the brands that agreed to appear in the Vesaro shop.

              You scratch my back, I’ll scratch yours.

              Like

                  1. Who is acting as a sim racing youtube personality? I think you let virtualr saying “a promising new sim racing Youtube channel” get too much to your head and started confusing things. Is no different than you saying “sim racing YouTube personality Joe Nathan”. Does you saying it makes him a youtube personality? No. But virtualr actually said “a promising new”… “sim racing youtube channel”. They didn’t even call her a sim racing personality, nor is she trying to become one by force. She’s just doing her stuff and promoting/reviewing for sim racing hardware companies.

                    Like

                    1. Get a grip, James. Step out of that everyone is evil, everyone is trying to ruin me, everyone is trying to ruin sim racing, everyone is dishonest, everyone is a shill, everyone is a fanboy.
                      She didn’t claim or imply she’s a personality on youtube or sim racing, nor virtualr called her that. She’s just doing promotion/review work for sim racing hardware companies.

                      Like

    1. LOL. I thought the same on the sugar daddy post. Money for advice however one is wrong and the other is all good. For the record both are idiotic. Mental illness is a scary thing. I should look away but the entertainment value…

      And God forbid a company markets a product with a bit of sex appeal. You mean the tanned beauty doesn’t actually play AC? Unbelievable…Thankfully Matthew McConaughey does drive a Lincoln.

      Like

  21. You’re allowed obviously. A PDF about sim racing isn’t worth shit though. You’re charging the same price as DLC pack.

    And here you are getting upset about some girl making some money advertising products on YouTube.

    Like

    1. It’s the fact they constructed a sim racing personality from the ground up solely to shill for their partners’ products.

      We’re already flooded with paid reviews from hobbyist sim racers whom after many years in the community and building up a positive reputation among their comrades, are thrown a whole bunch of cash, free gear, and sometimes even fancy vacations to post dishonest pieces about products that objectively aren’t very good. It’s annoying as fuck, nobody likes it, and people want it gone.

      Pulling this shit from the very start is nothing short of shady.

      Liked by 1 person

      1. ISR are upfront about their Thrustmaster partnership and you still complain. You seem to be against any sort of marketing.

        Anyone with a reasonable amount of intelligence can cut through the BS and make an informed purchase. If you were fooled by SimRacingGirl you’re an idiot.

        Like

  22. I don’t see what is newsworthy here. Sim racers, and really, gamers in general, are a group of mostly men who are often desperate for some kind of female acknowledgement or validation. So, someone has a chick review sim racing equipment. The channel gets views. Dishonest? Sure. But anyone with half a brain could see what was going on. Austin just gets pissy about it because, yes, he does have a problem with women, and yes, he is a right wing extremist.

    Like

    1. For the past two years I’ve spent running this joint, I occasionally expose viral marketing efforts within sim racing. I personally don’t care that “anyone could spot this from a mile away;” it’s a niche genre where both the software AND hardware is fairly expensive – the last thing we need is dishonest reviews to blatantly mislead someone who’s either new to the genre, or not cultured enough to spot a paid advertisement. I have no problem helping them point out which review outlets shouldn’t be trusted, and why.

      https://pretendracecars.net/2016/12/30/shilltastic/
      https://pretendracecars.net/2015/12/02/reputation-management/
      https://pretendracecars.net/2015/06/06/the-gamergate-post/
      https://pretendracecars.net/2015/05/06/the-community-assisted-review-of-project-cars/

      Those are just four examples of these kinds of articles, but there are many more if you dig through the various article categories on the side. Most don’t have a problem with these posts because it’s a unique topic that almost all gaming sites refuse to cover for obvious reasons.

      The outrage over this particular article involving SimRacingGirl is because the man-children of sim racing genuinely believe women on the internet need to be coddled and protected at every turn. Vesaro found a random girl who happened to be vaguely interested in this hobby (basically because her boyfriend was a sim racer), and turned her into some kind of hardcore sim racing critic overnight – failing to realize nobody even knows who she is to begin with, and she isn’t very good at the games themselves – all while giving glowing reviews of hardware from companies that coincidentally happen to be affiliated with Vesaro.

      It’s unfair to sim racers who already have to sift through mountains of dishonest reviews, and dirty for a company to act in this manner in such a blatant fashion.

      People ripped on WMD shills. People gave EA shit for Need for Speed/Star Wars Battlefront shills. iRacing and Assetto Corsa fanboys are legendary for their religious devotion to their perspective sims. I outlined all of these in previous articles and it was fine. But suddenly it’s off limits to criticize a girl for the same behavior.

      Like

        1. Linking to older articles about the same topic which directly contradict the claims of “hurr u just did a post on her bcuz u hate womyn” is hardly pulling an associat0r.

          Like

          1. You said Boyfriend, I think you just destroyed alot of insecure white knite twats sniffing around.

            its pretty reveling the comments some sim racers have left with “simracinggirl”, although no surprise its become quite clear to me sim racing community is mostly full of upper middle class beta males and just rich spoiled twats.

            The stench of beta males has become grotesque, throw in a load of sexually suppressed third worlder mama boys in a western society and beta male smell.becomes unbearable, i can smell it all over simracinggirls vid.

            Like

              1. Stop drinking, stop hashing, maybe one day we’ll understand what you’re trying to say.

                Pfft I need to start drinking again and can never find proper hash in NZ unfortunately.

                Like

      1. “Criticize”? To me it looked like you took it a bit more personally than you should have. Almost as if you’d fallen for her, but then it turned out she is no good at sims and runs “a couple of seconds off pace” and that made for a huge disappointment for you, breaking your heart.

        I’m not really approving what she is doing. Just as much as I’m not approving you coming up with clickbait articles and trying to sell your book all the while it’s in your dearest interest to turn as many a wannabe racers into a good competition as humanely possible (provided, you really want that competition). I just don’t see a reason to overreact like you did. Though if you overreacted because you felt some initial attachment, that could be understandable, but you seem to be claiming otherwise? You are pushing that onto others instead. “White knights”, “beta males”. Resorting to calling names is a sure sign of you not having any valid points and of you realizing that. It also is a good indication of immaturity.

        Well, you couldn’t defeat the shilling system so far, but at least you might have ruined a day or the whole life of one random girl on the Internet. That should be worth at least something, right? Just like when you lashed out at a completely random youtuber for running a ridiculous HUD layout. Did it feel nice to make him the laughing stock of your younger audience? Let’s see whomever you will decide to attack next. Honestly, did you pick that up from Stefano? The way you act really starts to resemble him. You even threatened some people to ban them for saying you are just envious of the girl. How about tracking them to the other sources, watching their activity there and ban them afterwards? That would make for a good progress… You might want to start teaching yourself playing guitar.

        Like

            1. It’s a sarcastic knock at “maybe you should take up guitar.”

              The rest I won’t bother dignifying with a response. It’s pretty obvious I struck a nerve among the beta males for calling out a woman.

              Like

              1. “The rest I won’t bother dignifying with a response. It’s pretty obvious I struck a nerve among the beta males for calling out a woman.”

                This explains a whole lot about you and this blog.

                Like

  23. The focus of this article is totally wrong imo, you should be criticising the community of aspy virgins who make this kind of marketing a viable option in the first place.

    Like

  24. Haha all this conspiracy shit dudes! I’ve come across SRG several times online (AC) and asked her the same questions.. Pretty simple tough.. She created an instagram page last year and after a while she got contacted by Vesaro and they asked her to go to the simracing expo, where she has met Fanatec and so the story goes.. That’s all.. She would be stupid to say NO imho. Some of you guys are pathetic .. unbelievable…

    Like

  25. I very rarely comment online about my company(Vesaro) but this one warranted a little comment… reading this I just wish i was smart enough to come up with the idea thats been proposed, a viral marketing plan creating SimRacingGirl… Like we created her on our 3D printer and released her into the community to sell our products… its a genius idea, just not my one unfortunately… the real and far more boring story is that we work with and talk too various influencers such as Shaun coal, Aussi Stig, William Marsh, etc, and discovered simRacingGirl via instagram and I liked what she did, she had potential and brought something different to the table, she also seemed to be pretty good at racing, but it was potential, not high youtube numbers or instant traffic that was attractive. Timing was also perfect leading up to the Sim Expo, we needed someone to interview Laurens Vanthoor who we sponsor and who was racing that weekend and training on our simulator on the Friday before the race…. Sinem made perfect sense to be asked to do the interview, Sinem and Laurens are both from Belgium and we knew they would be able to work well together in this scenario, we where lucky she agreed to volunteer for the task and this is where it started really.

    There is no conspiracy or marketing ploy, if SimRacingGirl was created on our 3D printer! then we would have one of our monster top of the range motion rigs with direct drive in all of her videos, not a static frame, seat, display stand and some basic options. This might happen one day as the relationship grows but but these things are all relative, simply put, if we did 3D print our dream marketing tool she would be driving our dream simulator too… potential creates opportunity and then success comes later, we will see.. its early days

    In terms of partners, just to clarify on some of the many assumptions that seem to be made on the “internet”! we have no partnerships with Thrustmaster or Fanatec and the fact that they give her free stuff has no relevance to us or helps us in anyway. We buy Fanatec and Thrustmaster parts at full retail price and combine them with some of our entry level and mid range packages.

    Everyone has the right to enter a new industry and doesn’t need to have prior experience as an ex iracer or whatever and to make something of themselves, we should show support to all new comers so that the industry grows.

    Thanks

    Nevil Slade
    CEO Vesaro

    Like

    1. “Everyone has the right to enter a new industry and doesn’t need to have prior experience as an ex iracer or whatever and to make something of themselves, we should show support to all new comers so that the industry grows.”

      Man if you show up out of nowhere with zero experience and start giving glowing reviews to pricey sim gear that are also advertised on your company’s website, people are gonna ask questions.

      And don’t give me that “if she was 3D printed, we’d have her in top of the line stuff all the time.”

      I don’t know about you, but I consider a full fake F1 cockpit to be top of the line.

      Like

      1. I DIDNT EVEN READ ALL OF YOUR BITCHING ABOUT A GIRL WHO HAPPENS TO LIKE THE SPORT YOU COMMENT ON. YOU ARE A WHINER IN MY BOOK.

        Like

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