Earlier today I got a tip from one of my four readers (WordPress gives me that data) that a topic on the Assetto Corsa forums appeared in which there was a discussion that Kunos had bought Facebook likes for their fanpage, and with Facebook cracking down on some of these inflated numbers by removing them, one user claimed the amount of “likes” for their page had dropped significantly and that it was a sign Kunos had bought followers to make AC seem more popular than it actually is.
I don’t know how accurate this rumor is because the guy sending in the tip couldn’t provide any screenshots, which this blog relies on pretty heavily to spread rumors that usually turn out to be true. I also don’t see Kunos doing this sort of thing, as they’ve been almost the rockstars of this genre since Assetto Corsa launched in late 2013.
However, other developers have blatantly done this.
SimRaceway is based out of Sonoma Raceway and is basically rFactor with microtransactions. I don’t really care for it as RaceRoom and Race 07 are cheaper, Game Stock Car Extreme is of a much better quality, and rFactor itself has a much better vehicle selection for free. SRW’s hotlap competitions offer monetary prizes but are often exploited by leaderboard drivers with track boundaries that aren’t properly enforced, and trips to the SRW racing school only awarded to new members. The userbase is incredibly small and aside from it being the first racing sim to include Dallara’s DW12, the game rarely registers on anybody else’s radar anymore.
So 600,000 likes seems a bit excessive, especially compared to…
Buying Facebook “likes” is a legitimate thing – to the point where sites such as AdEspresso have actively written articles about the dangers of throwing some $$$ away to make your product look more popular than it actually is.
Still don’t believe SimRaceway bought their likes? Here’s a comparison of two recent Facebook posts. SimRaceway, with 600,000 likes, and the Winnipeg Jets NHL team, with 300,000 likes. Check out which post has more activity.